Hi! I’m Carolyn Gearig.
I’m a user research and product strategy consultant. Through identifying and building around user needs, I help organizations build products that drive revenue and engagement.
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Work with me
With 6+ years of experience in user research and product management, I help teams understand their users and build better products. Here are some of the ways I can help you and your organization.
Conducting User Research
Better understand your audience, through systematic research.
Stop guessing what your users want. I run targeted studies that reveal actionable user needs, which we will translate into engagement, retention, and revenue. With 100+ studies delivered, I've helped teams boost pageviews, membership revenue, and newsletter engagement through actionable insights.
What you get:- Research roadmaps that prioritize high-impact questions
- User interviews, usability tests, diary studies and other research tools to understand your audience
- Clear recommendations that your team can act on immediately
Product Strategy Consulting
Transform your digital products through audience-driven strategy.
I help you cut through feature bloat and build what actually matters. From defining MVPs to creating roadmaps that align your entire team, I ensure every product decision serves both user needs and business goals.
What you get:
- Roadmaps that integrate user research with business objectives
- Feature prioritization frameworks that focus resources on what works
- Agile coaching & sprint planning
- A/B testing
- Go-to-market strategies backed by real user data
UX Research Training & Enablement
Scale your impact by making your entire team research-savvy.
Stop bottlenecking user insights through one person. I teach your teams to conduct quality research independently, so user voices inform every decision across your organization.
What you get:
- Training programs that turn anyone into a competent researcher
- Custom frameworks and documentation for consistent results
- Ongoing support to ensure quality and confidence
- Research goal setting and project planning workshops
- Hands-on guidance for survey and interview execution
Research Synthesis & Organization
Turn years of scattered insights into your competitive advantage.
Your organization has valuable research sitting in forgotten folders. I organize, synthesize, and systematize your existing insights so teams can quickly find and act on what you already know.
What you get:
- Centralized, searchable database of all your research insights
- Cross-study analysis that reveals powerful user patterns
- Systems that make future research immediately accessible and useful